Pleser – Bridal Boutique & Occasionwear in Pontarddulais, Swansea

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Looking for a bridal boutique in South Wales with heritage, heart, and a truly personal service? Welcome to Pleser, a proud Welsh family-run bridal and occasionwear boutique that has been serving brides and wedding parties from Pontarddulais, Swansea, and beyond for over 25 years.

Owned by Marian Williams and her daughters, Llinos Davies and Eiriol Rees, Pleser is a must-visit bridal shop for Welsh brides seeking unique, stylish, and beautifully curated outfits for weddings of all sizes and styles.

Wedding Dresses, Occasionwear & Bridesmaids Dresses in Swansea

At Pleser, we help style your wedding party from head to toe, whether you're having a grand cathedral wedding, an intimate ceremony, or jetting off for a beach wedding abroad. We cater to all bridal visions—from vintage wedding themes to modern minimalist looks and everything in between.

Bridal gowns in a wide range of styles
Bridesmaids dresses in mix-and-match styles and colours
Occasionwear for mothers of the bride and groom
Flower girl dresses and wedding guest outfits

Whatever your vision, 1920s glamour, polka dots, coordinated colour schemes for the whole party, we bring it to life with care and creativity.

Welsh-Speaking Bridal Boutique

We are proud to be a Welsh-speaking bridal boutique, offering a warm, bilingual shopping experience for our local customers. Whether you're more comfortable discussing your wedding outfit in Welsh or English, you'll receive friendly, expert advice in the language of your choice.

Trusted by Brides Across Wales

As a long-standing member of the Retail Bridalwear Association (RBA)—an invitation-only group of trusted bridal retailers—Pleser has earned a reputation for exceptional quality, personalised service, and an unforgettable bridal shopping experience. We’ve been proud members for over 25 consecutive years, a rare accolade that reflects our commitment to excellence.

Visit Pleser – Swansea's Best-Kept Bridal Secret

Step into a unique, family-run boutique that’s modern, elegant, and proudly Welsh. Brides and wedding guests alike leave with not only stunning outfits but also cherished memories of their time at Pleser Bridal.

When people ask where your gorgeous wedding outfit is from, there’s only one answer: “Pleser!”